Messaging
Talk to your people directly.
No algorithm between you and your community. Campaigns, blog publishing, automations, signup forms, and analytics — built into the same platform as your store, ticketing, and CRM.
Campaigns
Beautiful emails in minutes.
Write in Markdown, choose from twelve responsive templates, preview on desktop and mobile, and send — all from one screen. Schedule for later or send right now.
- 12 professionally designed MJML templates
- Markdown editor with live preview
- Tag-based audience targeting
- Scheduled and immediate sending
- Test sends before you go live
Optimization
Let your audience decide.
Test two subject lines, split your list automatically, and let open rates pick the winner. The rest of your subscribers get the subject line that performed best — no manual intervention. A/B testing makes optimization automatic.
- A/B testing for subject lines
- Configurable test size and decision delay
- Automatic winner selection by open rate
- Variant-level reporting on every campaign
Automations
Set it and forget it.
Build drip sequences that trigger automatically. Welcome new subscribers, follow up after a purchase, nurture donors — all running in the background while you focus on your work. Automations handle the heavy lifting.
- Multi-step email sequences with custom delays
- Trigger on new subscriber, purchase, donation, or event
- Per-step template and content customization
- Enrollment tracking and completion rates
- Pause, resume, or archive at any time
Grow your list. Respect their inbox.
Embeddable forms, consent-first subscriptions, and full engagement history for every subscriber.
Signup Forms
Embed a form on your website, share a hosted page, or both. Customize fields, colors, and button text. New subscribers are tagged automatically so they land in the right segments from day one.
- JavaScript embed snippet
- Hosted standalone page
- Double opt-in support
- Automatic tagging by source
Subscriber Management
Subscriptions are separate from CRM contacts by design — so consent is always respected. See every subscriber's status, source, and complete email history in one place.
- Consent-first architecture
- Full engagement history per subscriber
- Manual and automatic enrollment
- One-click unsubscribe (CAN-SPAM & GDPR)
Analytics
Every campaign shows delivery, open, click, and unsubscribe rates. See top-clicked links, recipient-level detail, and A/B test results — all in your dashboard.
- Open, click, and unsubscribe rates
- Click-to-open and engagement scores
- Top-clicked link reporting
- Recipient-level activity detail
Publish to the web. Send to inboxes. Or both.
Every message is also a potential blog post. No separate CMS needed.
Web Publishing
Publish messages as blog posts with permanent URLs, SEO metadata, and featured images. Your archive page is built automatically.
- Three modes: Email Only, Web Only, or Both
- Permanent URLs from subject lines
- Featured images with alt text
- Markdown rendering on the web
RSS & SEO
Published posts are automatically included in your RSS feed, XML sitemap, and structured data — no extra setup required.
- RSS 2.0 feed at /feed
- JSON-LD BlogPosting schema
- Open Graph meta tags
- XML sitemap entries
Customizable
Label your blog section anything you want — Blog, Musings, Updates, News. It appears in your navigation, profile, and archive heading.
- Custom blog label per account
- Appears in store navigation
- Profile feature tile with post count
- Subscribe CTA on every post
Deliverability you can trust
A dedicated health score monitors your sending reputation around the clock. Hard bounces, soft bounces, and spam complaints are tracked against safe thresholds — and when something needs attention, you get specific, actionable suggestions.
Emails are delivered through SendGrid's battle-tested infrastructure. Configure your own sending domain with DKIM authentication so every message comes from an address your subscribers recognize.
No separate email platform to manage. No CSV imports. No data silos. Your messaging strategy is informed by everything you know about each person — purchases, tickets, donations, and engagement — not just their email activity.
Every open, click, and bounce updates the contact's engagement score automatically. Your CRM always knows who's paying attention and who's drifting away — without you lifting a finger.
Ready to talk to your people?
Email marketing is included on every plan. Start free, scale when you're ready.